A 26-year industry veteran, Joe has taught certified salon operator training for the last 15 years, as well as advocating indoor tanning in many capacities. Joe is a sought-after speaker and presenter at both national & regional trade events, also interacting with the FDA, state & local regulatory agencies. During his most recent tenure with the ITA, he served as director of membership.
The Sun is Life® Training and Certification program covers a broad range of topics that are germane to professional tanning salon operation. From understanding UV and how it interacts with t... Read more
Anniversaries typically cause us to ponder the passage of time. Think of the changes that occurred in our country from 1862-1902. In those 40 years, we lived through the Civil War, the Spani... Read more
The media has typically had a disdainful view of indoor tanning. This includes the position that among the biggest problems with our industry is that it’s not regulated. Well, that would com... Read more
This month’s Salon of Distinction comes from Missouri. I took some time to interview Kathy Oberbeck, Owner of Indulgence Tanning & Massage as she was shaking off the late winter chill. A... Read more
We must be approaching the tanning season … the anti-tanning media chicanery has begun. Let’s start with a little “connect the dots,” shall we? Minnesota is home to the Mayo Clinic. Naiara S... Read more
This entry “dovetails” nicely into this month’s Sun is Life® feature so, read both! In the SIL piece, I cover the myth of the tanner who supposedly “fried her internal organs” after many ind... Read more
Since COVID slammed into our country bringing many businesses to a stall and causing many to abruptly close their doors, I thought I’d try to shed some “positive light” on the issue. As vari... Read more
I have always said that one of the key factors in the longevity of the indoor tanning industry has been our resilience – the abilities of salon operators all over the country to overcome the... Read more
Welcome to the New Year! It’s time to brush up and prepare yourself for the season ahead. You may have already seen an uptick in guest visits last month and/or maybe enjoying the resul... Read more
As a UV tanning professional, you are probably a skin care/overexposure/sunburn expert. The information provided by the Sun is Life® Certification program is excellent for helping equip salo... Read more
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