At October’s National Tanning Expo in St. Charles, MO, I had the wonderful opportunity to teach the Sun is Life® Training & Certification classroom session. Four Seasons President, Ed Je... Read more
After years of working for a large company, Ben could hardly wait to set up his own business. Knowing the demographics of his market area, Ben wanted to market to the large Latino population... Read more
In the October and November issues of IST (which are available for reading 24/7/365 at istmagazine.com), I provided details on several “keys” to salon success. I began by quoting the brillia... Read more
1.How did you get into the tanning industry? After working at a beer and liquor company for nearly ten years, I was looking for a change. A friend introduced me to the Kevin Apgar, President... Read more
Doesn’t it seem that business is more competitive and difficult than it used to be? ABC, Inc. experienced this challenging business atmosphere firsthand. A building materials manufacturer th... Read more
In last month’s article (which is available for reading 24/7/365 at istmagazine.com), I provided details on 3 Keys to Salon Success: Equipment, Employees, and Pricing. I began by quoting the... Read more
A new report from a website called Medical X claims that compliance with tanning regulations meant to lessen associated risks varies widely in five countries. When it comes to compliance wit... Read more
There are seven capital investments available for organizations to build value and wealth. These capital investments are: Human, Relationship, Spiritual, Customer, Organizational, Physical a... Read more
All successful people do one thing: they solve problems. They don’t just stare at a problem and wish it would go away. The magic key to solving your big, difficult, looming business problems... Read more
The brilliant Danish philosopher, Soren Kierkegaard, stated that life can only be understood backwards; but it must be lived forwards. I first read his words in my early 20s and they have pr... Read more
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