Dear Readers, I can’t believe there’s fresh snow on the ground outside my office window as I write this letter on April 9! After that crazy winter, the good news is that tanners are SO ready... Read more
Dear Readers, We’re getting hit with (hopefully) a last blast of winter here in Michigan – but luckily, people are flocking to my tanning salons to get their tans on! We’re ready for full-bl... Read more
Dear Readers, As I write this, I’m reviewing numbers for my salon chain and they’re up for both sales and tanners – an upswing in consumer confidence goes a long way. My management team repo... Read more
It always sounds cliché, but WOW! Another year has gone by, and we’re happy to celebrate another anniversary of producing our magazine! It was 23 years ago that we launched this publication... Read more
Dear Readers, There’s been a lot going on in our industry recently – from my conversations with many other tanning business owners, both large and small, it looks like we’ve got a great year... Read more
Dear Readers, This time of year presents fantastic sales opportunities for salons! A few of our expert columnists offer ways to capitalize on the holiday shopping season – great stuff, as al... Read more
Dear Readers, November is always an exciting time for Team IST – we get a look at the new products that will be offered this season by our advertisers, AND we announce the top vote recipient... Read more
Dear Readers, As I write this month’s letter, we’re all watching Hurricane Irma beat up on Florida – my prayers went out to everyone there and especially those in the tanning community whose... Read more
Dear Readers, Tis the season … to vote for your favorites in our Industry Choice Awards! It’s our 13th year – the only awards for excellence in serving all sectors of the tanning business. C... Read more
Dear Readers, I’ll begin with a comment on the recent dissolution of YOUR industry trade association for nearly two decades – the Indoor Tanning Association. Since 1999, the IT... Read more
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