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WOW! Talk about starting off on the wrong foot with a negative title; but, I promise that within this title is the purest form of economic opportunity that exists within the tanning industry today.
It’s not the lotion pitch that counts – it’s everything you did leading up to that moment that will help you sell more than you ever thought possible.
David McFarland is a National Educator for Sun Evolutions, offering brands including Supre Tan, ProTan, Fiesta Sun and Playboy. He is a face-to-face sales and beauty product fanatic who gauges his success solely on his effectiveness at selling real product to real, live salon customers.
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