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FLINT, MI – This month, IST Magazine has published issue No. 301!
Originally titled Island Sun Times, the Flint, MI-based magazine was founded in 1997 by tanning pioneer Vince Lorraine, whose Tropi Tan salon chain celebrated 42 years in 2021. The magazine has been committed to growing the industry with a publication designed to help salon operators succeed.
“As with any entrepreneurial venture I’ve pursued, I always want to do it better than the other guy does,” the publisher commented. “We’ve grown so much – from producing top-notch trade events to creating the industry’s premier salon operator education. I’m extremely proud of what we’ve achieved with IST.”
Managing Editor, Sherron Barden, has been on Team IST since the beginning. “Much has changed through the years, but the one constant has been the great people who work in this business,” she stated. “I have so many special memories and relationships with the staff of the product providers and our excellent contributing writers. I’m still having fun!” Lorraine continued, “I speak for everyone on our excellent team when I thank all the industry experts who have contributed to our content, and all the loyal product providers who choose to support our publication.We’ve helped each other enjoy success and it’s been a really great ride!”
Team Four Seasons
President & CEO, JK North America
Contributing Writer/Sun is Life® Director
Leif Vasstrom, Principal
Supra® Brands Group
“I remember being 16 and working in salons that received the magazine. I would see the beautiful ads for tanning products and pictures taken at the big industry events and think to myself that I was looking at ‘tanning celebrities’. I would read articles and think how cool it would be to one day be in the magazine. I am so fortunate now, 20 years later in my career, to have worked closely with IST and it is amazing to see that no matter what happens in our industry, the magazine adapts, grows and creates relevant content. Salon staff tell me they read my ‘Notes from the Road’ articles every month, so things have come full circle! I am proud of the work IST does and that is why they have been a staple for 25 years, and will continue to be a leader for the next 25. Congratulations, Team IST! Keep doing what you do … you never know who you are inspiring in the process.”
Director of Brand Development
President, SunForce Marketing
Tanning Supplies Unlimited
Partner/COO, Heartland Distribution
Since 1997, IST Magazine (formerly known as Island Sun Times) has been committed to the success of salon professionals, while promoting the growth of the tanning industry as a whole.
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