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It’s April! By this time, your lobby should be full of tanners preparing for summer, maintaining their spring break tans or just putting on shorts for the first time this year and realizing how pale their legs are.
In my travels, I’ve noticed the “missed connections” when selling after-care and add-on products at salons.
As Director of Brand Development for Devoted Creations’ family of brands, Lisa brings 17 years of industry experience, knowledge and enthusiasm to all aspects of the business, including social media, product development, training, customer relations, public speaking and marketing strategies. Lisa worked at the salon level managing a large chain of salons, which infuses her sales training and brand concepts with real world experience. Lisa has been chosen IST Magazine’s “Person of the Year” four times.
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