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While enjoying a nice fall evening with the family, I took some after-dinner time to surf the web. Immediately popping out to grab my attention was: “Woman left with hole in her face after using tanning beds.” Apparently, an Indiana woman had a surgical procedure to remove melanoma. Well, let’s take a look at some nuggets from this story:
Team IST searches for erroneous, suspect or negative reporting by the media that adversely impacts the tanning industry. Reports such as these have plagued tanning businesses for decades. Although the media sources will seldom admit a falsehood and print a retraction, IST offers these well-crafted responses to the negative reports that can be shared with your customers and potential customers, alike.
A 26-year industry veteran, Joe has taught certified salon operator training for the last 15 years, as well as advocating indoor tanning in many capacities. Joe is a sought-after speaker and presenter at both national & regional trade events, also interacting with the FDA, state & local regulatory agencies. During his most recent tenure with the ITA, he served as director of membership.
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