For nearly two decades, Sunless, Inc. has provided consumers with natural-looking tans through the market-leading brands Mystic Tan, Norvell and VersaSpa. First commercializing booths in 2000, Sunless is the world’s preeminent manufacturer and marketer of spray-tan equipment, solution and related accessories. The company’s booths are installed in thousands of tanning salons and other outlets and are responsible for more than 12 million spray-tans per year. Holding several patents for its booths and solutions, Sunless is also the global leader in handheld spray-tan equipment and solution used by professional airbrush artists.
“We are, of course, bullish about the continued growth in the popularity of spray-tanning, but also see many other interesting developments in indoor tanning, such as the addition of other light-based therapies, which further elevate the overall customer experience,”
A 26-year industry veteran, Joe has taught certified salon operator training for the last 15 years, as well as advocating indoor tanning in many capacities. Joe is a sought-after speaker and presenter at both national & regional trade events, also interacting with the FDA, state & local regulatory agencies. During his most recent tenure with the ITA, he served as director of membership.
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