Sergey Nivens / stock.adobe.com
Early spring is typically the time of year that ushers in sunscreen promos. From health mags, to TV commercials, to social media pop-ups, they’re practically everywhere with warnings to use SPFs daily. It’s big business for the sun care (scare?) industry, approaching $6 billion annually. Sun is Life® Training & Certification promotes moderation and responsibility when it comes to UV exposure. The prudent use and reapplication of SPF products is recommended during lengthy sunlight exposure; that being said, how much is enough and is there a downside?
A 26-year industry veteran, Joe has taught certified salon operator training for the last 15 years, as well as advocating indoor tanning in many capacities. Joe is a sought-after speaker and presenter at both national & regional trade events, also interacting with the FDA, state & local regulatory agencies. During his most recent tenure with the ITA, he served as director of membership.
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