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For most tanning facilities, September isn’t necessarily the busiest month. Rather than viewing slower salon traffic as a problem, I suggest you use this opportunity to build stronger relationships with existing customers. This month, I will discuss the often-overlooked importance of one-on-one client interactions.
This month, I challenge you to talk to each of your guests about something unrelated to tanning, and really try to build more personal relationships.
is Devoted Creations’ National Sales Trainer & Educator. With ten years of industry experience, she works directly with the company’s distribution & salon partners to improve product knowledge & sales.
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