Social media has fundamentally changed the way salons communicate with their customers. What used to be a one-way dialogue has become a two-way conversation, a great channel that allows a sa... Read more

Ever since the massive credit-card breach at Target and other major retailers, there’s been an outcry for more secure credit cards. Both credit card-issuers and retailers now seem ready to t... Read more

As the online world continues to develop, salons must adapt to frequent changes. Facebook has been an important marketing tool for many salons, but how much time should you invest in Faceboo... Read more

Have you heard about the new EMV chip technology? Have you given any thought to how it may impact your salon or your guests? By October 2015, U.S. credit card networks and merchants will ado... Read more

According to statistics, nearly half of all e-mails are opened on mobile devices. That’s certainly huge – especially since it was just three years ago that only ten percent of emails were op... Read more

A Facebook contest can be just the thing to increase customer engagement, and the good news is that getting one started is super easy. No need for third party applications, just run a simple... Read more

Pinterest is quickly becoming one of the most powerful social networks on the scene. Increasing your salon’s activity and understanding the techniques to get more Pinterest followers is very... Read more

It’s all too common for salon owners who build their own websites to make a handful of rookie mistakes. Unfortunately, it’s not unheard of for hired professionals to make errors when designi... Read more

We’ve heard rumors of a new ad format on Facebook for a while now, and the social network has finally rolled it out. Welcome to auto-play video ads in your News Feed! But, these auto-play vi... Read more

What are you doing to capture your clients’ attention using Internet marketing? Facebook, Twitter, email, text messages? With the growing use of smartphones and the web, there are always new... Read more