Attention, salon operators: your favorite product providers offer a veritable gold mine of sales and marketing assistance – to tap into it, just call and ask for the friendly, “Traveling Tra... Read more
My pet’s name is: Charlie My pet’s breed/species: Miniature Schnauzer The Story: My mom rescued Charlie from an owner who didn’t love or want him. When she first brought him home, he didn’t... Read more
To retain your top talent, it is absolutely critical to ensure they are motivated. In difficult times, this is often not high on the priority list of managers or CEOs. Most people are workin... Read more
You can hire the right employees for your business, but if your managers don’t manage them well, those good employees may wind up messing up, rather than stepping up. Jen and Tim are manager... Read more
Expert Panel Each issue of ist Magazine features a cover story filled with valuable and relevant information gathered from experienced salon professionals across the country. This month, the... Read more
Editor’s Note: IBISWorld is the world’s largest independent publisher of U.S. industry research. Their team of expert analysts provides economic, demographic and government data covering 700... Read more
My pet’s name: Athena aka “Teena Turner” The story: I breed Pomeranians & have had Athena since her birth on July 4, 2008. I was the first person to hold her … it was love at first... Read more
While ist Magazine has a 15-year history of serving the indoor tanning industry, it’s like a brand new publication in many exciting ways. In February 1997, Vince Lorraine – then a tanning in... Read more
Even with a gorgeous cover and dynamic graphic design, the pages of ist Magazine still need content – the kind that salon professionals want – to be successful. When Vince Lorraine created i... Read more
When asked what makes great salesperson, I always mention the following seven traits. I know that like in any industry, the tanning industry depends on great salespeople being able to get th... Read more
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