VectorPot / Shutterstock.com
How many ads do you think you see in a day? As digital media takes over, we are assaulted by ads nearly everywhere we turn. While years ago, advertisements were seen mostly in print (newspaper, magazine) and on television, marketers are now employing digital advertising in every way they can. Since these ads are dynamic and can instantly change (whereas a newspaper can’t), the number of ads a consumer can be exposed to in a day is growing exponentially. Of course, this starts with Facebook – but it doesn’t end there. As just another voice in this crowd, how are we supposed to cut through the noise? This month, I wanted to share some tips on crafting ads for the most successful result.
Drew Spurgers is a marketer and entrepreneur with an education in marketing and nutrition. He spends most of his days running his creative agency, focused on helping small businesses succeed. Drew also owns a full-service salon and a new concept sunless-only spa in Central Arkansas. Drew spends his free time traveling and caring for his rescue animals.
Copyright 2020 ist Magazine