It’s no secret: tanning products can be confusing. Labels have wording like “50X Bronzer,” “XXX Bronzer,” “Streak-free Bronzer,” “Accelerator,” “Maximizer,” “Optimizer,” “Tingle,” “Heat” and... Read more
For personal and professional success, loving what you do is essential. When individuals are passionate about their work, they tend to invest more time and effort into everything they do, re... Read more
Happy New Year! As we all gear up for our favorite time of year, I want to offer a basic salon business concept that when successfully executed, will dramatically increase your revenue. This... Read more
As we get through this holiday season, we are gearing up for our industry’s favorite time of the year: Busy Season! Let’s discuss a few key things every salon needs to prepare to maximize pr... Read more
Our industry is ever-changing and with that constant change, continuing education is key. It is imperative that you are providing the tools for your staff to grow and learn; but doing that i... Read more
Yes, I said it: Holiday Season. I know it seems crazy to think about the holidays when we are just getting out of the summer months, but the best way to ensure your holiday season is a profi... Read more
In the current world of business and how we can reach our customers, digital platforms have taken the spotlight; however, the value of local networking should never be underestimated. For ta... Read more
As I write this, the news just reported that July 4th of this year was officially the “hottest day on record!” Historically in our industry, the warmer the temperature is outside, the cooler... Read more
As the weather warms up, we tend to see our salon guest counts dwindle as they trade their time in our tanning equipment for more time outside in the sun. Last month, we discussed ways to av... Read more
As we head into summer, it is imperative to focus on ways to keep our retail business thriving through what is normally known as the “slow season.” The summer months are the time for vacatio... Read more
Copyright 2020 ist Magazine