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The American Suntanning Association is a values-based coalition of companies that understand that the future of the professional tanning market means promoting effective sun-care and our services correctly.
And, I can tell you first-hand that ASA has not only been extremely effective in working constructively with state and local regulators and legislators, but has done so in a way that places this market as part of the solution moving forward. In other words, ASA is doing the right things the right way.
ASA is working to make sure that the indoor tanning market’s foundation is strong for where we’re headed.
There are other accomplishments; and it’s likely you haven’t heard about many of them. Aside from the 130+ legislative victories you have heard about, there are so many examples of potential issues ASA has prevented from ever even coming up.
That’s what JWNA wants from a professional trade association and why I’ve been proud to work with the ASA Board, and ASA Executive Director Joe Levy.
We’re all aware of the challenges the professional sunbed community faces from those who do not understand that the goal should be sunburn prevention – not sun avoidance. But ASA is working to make sure that the indoor tanning market’s foundation is strong for where we’re headed.
Kevin Apgar is president of JW North America, which proudly supports the American Suntanning Association and its member facilities.
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