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Bill Hurt, founder of Sun Industries, Inc. and the man who began manufacturing some of the first indoor tanning systems in the USA way back in 1979, shared an interesting observation with me many years ago. He said, “the indoor tanning season begins when the Super Bowl ends.”
Jerry Deveney is the President of SunForce Marketing, Inc. He has been actively involved in the tanning, spa, wellness and fitness industries for more than 30 years. His company provides business analysis and consulting services in the areas of sales, marketing and operations. Jerry has worked in almost every industry sector including salon management, equipment manufacturing and distribution, new product development, regulatory affairs, and sales & marketing.
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