Dear Readers, Happy Spring! Of course, I’m writing this letter in March, so I’ve probably just invited the wrath of Mother Nature upon us here in the Great White North. For those of you who... Read more
Dear Readers, March is, of course, a typically big month for those of us in the tan biz and hopefully, your team has been properly trained and is ready to hit those budget numbers on which y... Read more
Dear Readers, Another volume of ist Magazine is now history – we begin our 16th with this issue. I usually use this space in our anniversary issue to thank my dedicated and talented team for... Read more
As I write this letter and reflect on 2012 as it relates to our industry, many thoughts come to mind – the Tan Tax and its effect on salons, negative press, teen tan bans, state legislative... Read more
Dear Readers, Another year is nearly behind us – as we finish our last issue of 2012, Thanksgiving is still weeks away and it’s hard to think about year-end … such is the nature of magazine... Read more
Dear Readers, Only one more issue of ist Magazine to go before the New Year! How can this be? You may have noticed the size of this magazine – it’s twice the size of last month’s! Our advert... Read more
Dear Readers, October is such a great time to be in Michigan – the autumn leaves, football in full swing, and the sweet smell of busy season will soon fill the air … are you prepared? Well,... Read more
Dear Readers, By the time you read this letter, we’ll be getting ready to put away our summer toys and the University of Michigan will have played their first football game – the summer real... Read more
Dear Readers, I know it’s a cliché, but WOW! I hope the steamy temperatures have brought some customers to your stores for a “cooler” tan; but, many operators I’ve talked to had low numbers... Read more
Dear Readers, I hope this letter finds you enjoying some great weather – if you find time to relax, you can count on your ist Magazine for informative summer reading. Heading into off-peak s... Read more
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