Dear Readers, What’s more motivating than a brand-new year, a new beginning? As business owners and operators, each New Year motivates us to make changes that will make us more profitable, m... Read more
Dear Readers, Congratulations to the winners of the 2019 Industry Choice Awards! You may have noticed that from year to year, many companies consistently top the list of nominees. These indu... Read more
Dear Readers, This is an exciting time of year! Nothing gets my salon teams motivated like having new lotions on the shelves to sell. Our November issue always features a sample of the new o... Read more
Dear Readers, It’s time to get tuned up for the upcoming season, and the National Tanning Expo is the place to do it! This premier trade event will take place on October 21-22 in St. Charles... Read more
Dear Readers, While it’s sad to see summer go, it’s also exciting to be getting ready for another busy season to begin. That means deep-cleaning your facility, changing up retail displays, p... Read more
Dear Readers, I’d like to take a rare opportunity to use this space for a personal message. It is with the utmost humility that I express heartfelt appreciation for my tanning industry frien... Read more
Dear Readers, Well, another busy season is in the books … and here comes our old friend, J.A.S.O.N. Did you prepare for the months of salon traffic slow-down? How will you keep tanners comin... Read more
Dear Readers, If you want to know why IST Magazine is our industry’s number No. 1 trade publication, it’s simple: great content. Every issue offers articles to help you move your business fo... Read more
Dear Readers, I hope you were well-prepared for this busy season and are making the most of it! Preparation is key to competing in the marketplace, and part of that is training your team to... Read more
Dear Readers, As we head into busy season each year, I typically update IST readers on how my salon chain is doing up here in MI. In mid-March, tanner traffic at my stores was up, as well as... Read more
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