The un-motivating, out-of-date tanning salon sales counter – I’ve seen too many turned into nothing more than a place where a disinterested salon worker clicks loudly on a computer keyboard... Read more

JUNE 12, 2015 7:12 AM any given morning during the typical school year, I can’t wake up my daughter, Marissa, without threatening to take her phone away – but there we were, three weeks into... Read more

As a tanning salon owner, do you ever feel like your staff just clocks in and clocks out – essentially, just trading time for money? Meanwhile you live, breathe and sleep your business. It’s... Read more

They seem normal enough … they can talk, they can move around like normal people, they even smile. They will do exactly what you ask when you ask it. You’ve even assigned them with their own... Read more

Selling can be a tough job – tough on the ego, tough on the energy level – which explains why it can be extra challenging to motivate your young actors to stand on that salon stage, face the... Read more

Of our five senses, the sense of smell is the only one that passes through the limbic system first. What’s the limbic system? Just the most primitive part of the brain, which is thought to b... Read more

Once you’ve made a careful, informed decision about a candidate, commit to their success wholeheartedly.   It’s the “who” that delivers the experience, the service and the products that... Read more

“Each time we face a fear, we gain strength, courage, and confidence in the doing.” –Unknown You did it right hiring this applicant. You nailed it. You called every past employer and asked m... Read more

  Great news: Those of us who don’t have the “It Factor” or were not born with some mythical gift are not doomed to a life of mediocrity … Who are “they” and what is “it?” “Oh, they’re... Read more

Stop hiring bodies to lumber around your salon like zombies and start selecting talent that will bring your tanning service and product sales to life! The saying, “that lotion is so good, it... Read more