That’s right. Not in the middle of Busy Season … NOW! Has your team completed a salon operator certification program? If your answer to this question is “no,” then IST Magazine asks, w... Read more

As we head confidently into 2019, salon operators and colleagues alike can regularly be found deep in conversation addressing opportunities and potential trends for the coming season. With o... Read more

How human are you? At work, do you care more about profits or people? In sales, are you and the company more interested in making quota than taking care of the customer? If you’re being hone... Read more

Statistics seem to be against the likelihood of even half of new businesses staying open to celebrate their 5th anniversary. According to Small Business Trends: “A bit more than 50 percent o... Read more

1. How did you get into the tanning industry? When I was a senior in high school, my mother and I were looking at colleges, including University of California-Berkeley and Stanford in Palo A... Read more

Imagine that on Monday, you discover that your meticulous, rule-following accountant and creative, eccentric marketing person have switched positions. How’s this likely to work out? In truth... Read more

When faced with a problem, it often helps to grab someone and talk it out. This is a great collaborative strategy for problem-solving, because everyone has a different personality and sees t... Read more

Think for a moment about the most popular and successful restaurant chains in operation today. Now, think about your favorite independently-owned “mom & pop” eatery. Compare each with re... Read more

In the October, November and December issues (available for reading 24/7/365 at istmagazine.com) I provided details on several “Keys” to Salon Success. I began by quoting the brilliant Danis... Read more

The strong and astute organizational leader is one who is committed to optimizing their resources and maximizing the return on their investment. Given that the people expense is often the la... Read more