Now that the renowned “Black Friday” is behind us, have you ramped up for the remainder of the holiday season that can be so crucial to your business? You’ve likely been planning for many mo... Read more
I have been visiting the U.S. for many years, for both business and pleasure – vacations, visits with friends and family – and I hasten to add, almost without exception, spending time with m... Read more
This is an update of my column that appeared in the November 2012 issue of IST Magazine. Salon operators still ask me about these easy and clever ideas that can spice up your holiday season... Read more
We’ve previously talked about the importance of using UV meters to ensure optimal lamp performance; here is a related question: “I’m using a hand-held UV meter to register and track the outp... Read more
As you might imagine, questions commonly asked in the insurance industry relate to paying lowering insurance rates – how can money be saved? But in addition to saving money, it is important... Read more
As we entered 2015, the tanning industry faced two major challenges originated at the FDA: the proposed restricted device classification, which we had been forewarned the agency is consideri... Read more
Remember: Success occurs when opportunity meets preparation. As those of us in the tanning business get through this holiday season, we’re gearing up for our favorite time of the year: BUSY... Read more
This strategy is used successfully every day by major clothing stores, restaurants and spas … now it’s your turn! Industry data reveals that most tanning salons will generate up to 70... Read more
As a tanning salon owner, do you ever feel like your staff just clocks in and clocks out – essentially, just trading time for money? Meanwhile you live, breathe and sleep your business. It’s... Read more
Is it really November already? For some people, myself included (a self-proclaimed “basic girl”), fall means pumpkin-spice everything, UGG boots, infinity scarves and yoga pants. Memes and j... Read more
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